**Excuse this momentary detour into American politics**
The April 23rd, 2021 edition of The Economist states in their leader headline that “business and politics are growing closer in America, with worrying consequences.” It is quite obvious they are referring to the growing political comments made by America’s CEOs. This has disturbed the old guard republicans and paleo-conservatives to such a degree that recently in the State of Georgia elected officials have boycotted Coca-Cola products, completely overlooking history, and forgetting the time Coca-Cola effectively made white Atlanta elites honor Martin Luther King, Jr. after his Nobel Peace Prize. (see article NPR April 05, 2015).
Without going into further detail on the State of Georgia, which has its own problems politically, it is not surprising in the least bit that local politicians foolishly ignore history. It is however, surprising to hear the discontent from both liberals and conservatives regarding corporate concerns balking at politico’s recent moves.
I have wondered for years when American corporate interests would separate from America’s two party lunkhead ideology. To look towards the future it is becoming increasingly clear that major corporate interests – particularly vast consumer goods empires providing services for everyday people – exist for the benefit of all stakeholders and not just Milton Friedman’s idea of “owners” or shareholders.
The changes taking place today – both in current affairs and the George Floyd / Derek Chauvin verdict – touch every corner of consumer facing companies from ESG, voting rights, immigration, labor ethics and questions like “what large corps should do with their profits” and equally as important, how public companies should view growth, market share and profitability.
These companies stand to benefit from every person being – in some way shape or form – affluent and buying their products. These companies stand to benefit from supporting every human and animal life, and creating an ecosystem of compassion.
Monoculturalism in America is stifling and it is shifting. From politics to religion and athletics, America is completely enamored with itself and its own local regionalism. The land of the free where citizens are allowed to be as successful or as unsuccessful as they want to be, smart or stupid, it does not matter. Truth be told America is basically a land of three hundred million material obsessed philistines, some generations worse than others. Hopefully that will change. But for the time being the monoculture of the USA is all about money, consumption and materialistic possessions. The issue trickles down to corporations, and as demographics shift and people become more aware it’s no longer a small segment of the population that these corporations are targeting. As demographics expand, and as diversity takes hold, corporations are still going to sell products to people from all walks of life, no matter their color or religion. In fact that will probably increase.
If you are puzzled by 2020 / 2021 corporate actions, don’t be. Why would public corporate concerns risk economic loss over something as fleeting as southern state politics? They simply cannot afford to take the side of the oppressor or to be seen stuck on the wrong side of history. Corporate America is terrified of being canceled.